Is American Eagle Worth it?

Is American Eagle Worth it?

by Chloe DeFrancesco

If you’re out walking on a busy street, it wouldn’t be unlikely if you saw someone wearing American Eagle clothing. Everyone talks about the brand and how it’s one of the most popular clothing stores in the world. In 2021, American Eagle’s revenue went up 33% when they reopened stores after the pandemic. They also increased their global store count to make up for all the new purchases. American Eagle Outfitters can be found in the U.S., Canada, Mexico, and Hong Kong. 

American Eagle mostly targets teenagers and young adults. Because of this, teenagers spread the word through social media. American Eagle caters to their customers by having trendy clothes with good material, no animal cruelty in the design, manufacturing or testing of the clothing, and very affordable prices. I would say American Eagle is known for all typed of clothing: jeans, hoodies, cardigans, sweatpants, leggings, and even slippers. 

After the first stand-alone sub-brand store “Aerie” opened in 2006, it finally launched a real campaign in 2014. American Eagle believes that Aerie customers “wanted to be comfortable but also trend right”. Aerie is best known for their leggings that went crazy viral mostly on Tiktok. I watched a video and instantly wanted a pair, they’re almost as popular as Lululemon leggings. The difference between the two is mostly fabric. American Eagle’s leggings are thinner, tighter and a lot cheaper than Lululemons. The price difference is around $60. The lululemon leggings are much more light weight with higher tech fabric, but they’re more expensive and Aerie’s leggings look very similar. It all depends on how much you’re willing to spend.

In my personal opinion, I think that American Eagle is definitely worth the money. I recommend Aerie’s high waisted crossover flare leggings, I have a ton of pairs. Get yours today! https://www.ae.com/us/en

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